Increasing Public Transit Ridership Among University Of Manitoba Students: A Bus Rapid Transit Solution

Abstract

Public transit ridership has decreased over the last 50 years as automobile ownership has increased. The environmental impacts of automobile use have prompted the need for more sustainable methods of transportation. Winnipeg Transit has proposed to construct a bus rapid transit system that links downtown Winnipeg to the University of Manitoba. This study looks at whether or not students at the University of Manitoba state that they would use public transit more often if a bus rapid transit system was implemented. A survey instrument was employed and it was found that students at the University of Manitoba did state an improved willingness to use public transit if bus rapid transit were available.